Retail (non-fashion)·Shirebrook, United Kingdom·Founded 1976

Sports Direct (Frasers Group plc) sustainability score: 26/100

Sports Direct (trading as Frasers Group plc) is a UK-listed retailer headquartered in Shirebrook, operating hundreds of stores and distribution centres across the UK and internationally.

Is this your business? Add your evidence →

26/100
Significant gaps-4 since last review
46th of 48 in Retail (non-fashion)
Pending reviewMixed evidence· 9 src

Sports Direct has unverified operational emissions data but drastically underreported supply chain emissions for a £5.5B global retailer. Energy source remains completely opaque. Labour controversies persist into 2025, with zero-hour contracts and wage disputes unresolved. The company discloses minimal biodiversity, water, or waste strategy despite operating a fast-fashion model.

Sports Direct (Frasers Group plc) scores 26/100 (Significant gaps) on SINK's independent climate assessment, scored from public data only. Fees pay for the review, never the result. Last verified May 2026.

That places Sports Direct (Frasers Group plc) joint 710th of 847 companies scored, and 46th of 48 in Retail (non-fashion).

At a glance

Sports Direct (Frasers Group plc)'s strongest and weakest areas

Strongest
  • Emissions from its own operations5/10
  • Its record on controversies5/10
Weakest
  • Emissions from its supply chain1/10
  • How clean its energy is1/10
See all ten questions ↓
Sports Direct (Frasers Group plc) in context

How does Sports Direct (Frasers Group plc) compare with other retail (non-fashion) companies?

Where Sports Direct (Frasers Group plc) sits among retail (non-fashion) peers.

Among the 48 major retail (non-fashion) brands we've scored, Sports Direct (Frasers Group plc) sits 46th of 48.

46/48
Sports Direct (Frasers Group plc)'s rank
38
Industry average
18
Industry low
52
Industry high
See all 48 in Retail (non-fashion) →
What would raise this score

Where Sports Direct (Frasers Group plc) lost the most points

Its three lowest-scoring questions, and what the evidence didn't show.

  1. Emissions from its supply chain1/10

    Retail Scope 3 typically runs 25x Scope 1+2; purchased goods, downstream transport, and product use are not quantified.

  2. How clean its energy is1/10

    Moneycare.io explicitly reports 'No data available for Frasers Group' on renewable procurement.

  3. Its effect on nature1/10

    Good On You reports 'no evidence it's taking actions to protect biodiversity in its supply chain.' Global supply chain includes cotton, rubber, and synthetics with material nature risks; company has disclosed nothing.

A score changes when the evidence does. We use new published evidence at the next rescore. Evidence that isn't public can count through an evidence review.

For Sports Direct (Frasers Group plc)

Is this your company?

  • Use this score in tenders

    Send the link, or the one-page score sheet. It links back to this page and every source. Free.

    Open the score sheet →
  • Add your evidence, £99

    Scored low because little is published? Send us your evidence. A person reviews it and your score reflects what you really do. Done within 5 working days.

    Evidence review →
  • Go tender-ready, £495 a year

    A yearly rescore, a check of up to 25 key suppliers and a score badge for your website (coming soon).

    Get in touch →
Fees pay for the review, never the result.
The ten questions

What is Sports Direct (Frasers Group plc) doing well, and where does it fall short?

Strongest on Carbon Footprint — Operations and Controversies & Red Flags (5/10, 5/10). Weakest on Carbon Footprint — Supply Chain and Energy Source (1/10, 1/10).

Method and evidence

How we worked this out

The formula and all 9 sources.

About Sports Direct (Frasers Group plc)

Sports Direct (trading as Frasers Group plc) is a UK-listed retailer headquartered in Shirebrook, operating hundreds of stores and distribution centres across the UK and internationally. The company sells sporting goods, apparel, and casual wear, competing on price through a fast-fashion model with frequent discounts and high inventory turnover.

Founded
1976
Headquarters
Shirebrook, United Kingdom
Employees
~30,000
Annual revenue
~£5.5B
Company website ↗
THE SUNDAY RUNDOWN

Which companies moved this week, and why.

One email, every Sunday. Score changes, new research, the stories behind the numbers. Free.

No spam. Unsubscribe in one click.

Checking a company?

Search free →

Asked to prove you're sustainable?

Get your business scored, free →

Been scored?

See what's behind your number →

Fees pay for the review, never the result.