Ecosia is structurally sound: a ClimatePartner-audited 102t operational footprint (stable, not yet on an evidenced reduction trajectory), 200% renewable energy ownership, and all profit reinvested into ecosystem restoration via binding steward-ownership. Weaknesses are documentation gaps — no Scope 3 breakdown, AI energy unquantified, no TCFD/CSRD disclosure — and dependency on Microsoft Bing infrastructure it does not control.
Same formula for every company. No curve. No private weighting.
SINK = (0.3 × Base + 0.7 × Performance) × ScaleStrongest on Energy Source and Nature & Biodiversity Impact (9/10, 9/10). Weakest on Emissions Trajectory and Carbon Footprint — Supply Chain (4/10, 5/10).
13 sources used in this assessment. All publicly available. Each row shows which rubric questions it informed.
“our own carbon footprint, which last year amounted to 102t CO2”
“The CO2 emissions are audited by ClimatePartner.”
“critics say Ecosia has not published granular, per-AI-query emissions numbers or full lifecycle accounting”
“we captured and prevented 2,700 times more CO2 than we emitted”
“Ecosia is not just producing enough solar energy to power all Ecosia searches with renewables – we are producing twice as much.”
“We planted 18.4 million trees together this year, protecting biodiversity in 38 different countries”
“In a joint venture with the green energy pioneer Naturstrom AG, we own and operate a 13MWp ground-mounted solar system”
“Ecosia GmbH earned an overall score of 106.9”
“In 2018, our founder Christian Kroll sold his shares to the Purpose Foundation, transforming Ecosia into a purpose-driven company”
“Ecosia had an Ethiscore of 11, in contrast to Google (5.5) and Microsoft Bing (6.5)”
“The Global Biodiversity Standard makes a landmark launch at CBD COP-16”
View →“Two of Ecosia's projects — SICIREC in Bolivia and the Jane Goodall Institute in Uganda — were the first ever projects to be certified under TGBS.”
View →“In April 2014 Ecosia becomes Germany's first certified Benefit Corporation”
View →If you believe a source has been misread or a newer version exists, submit a challenge.
Among the 38 major saas / digital services brands we've scored, Ecosia sits 1st of 38.
Score history begins 8 February 2026.
As Ecosia's score updates, the trajectory will appear here.
We're backfilling historical scores for FTSE 100 and S&P 100 companies over the coming weeks.
Every challenge is published. We'd rather be corrected than wrong — that's the whole point.
No challenges submitted yet. If you have evidence that contradicts this score, you can challenge any question above — cite a public source and we'll review it.
Ecosia is a Berlin-based search engine that redirects ad revenue to large-scale tree planting and ecosystem restoration across 38 countries. Founded in 2009, it operates as a certified B Corp under steward ownership, structurally preventing profit extraction. The company planted 18.4 million trees in 2024 and owns solar generation assets producing 200% of its operational energy needs.
Carbon-neutral tech platform funding habitat restoration and verified carbon removal projects
View breakdown →B Corp with steward ownership, mission-locked structure, transparency-first reporting model
View breakdown →Founder-controlled mission-locked company reinvesting profits into environmental and social action
View breakdown →Dominant search engine competitor with significantly larger carbon footprint and cloud infrastructure dependency
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